Dr Wei worked as a trade mark attorney for Chongqing Administration for Industry and Commerce from 1998 to 2002, representing Chongqing Trade Mark Service at International Trade Mark Association. As postdoctoral research fellow at CIPPM from 2008 to 2009, Lingling Wei extended to her PhD work with an empirical study on ambush marketing at the Beijing Olympics. A book Ambush Marketing (co-authored with M. Kretschmer) is in preparation. |
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